Temu ditches Chinese imports model to avoid Trump’s tariffs
Temu, known for its cheap Chinese imports, is shifting to a "local fulfillment" model, focusing on US-based merchants to avoid tariffs and maintain prices. This move comes as retailers like Shein and Alibaba face rising import taxes and the end of tariff exemptions. Temu aims to help local businesses and improve service levels amidst these challenges.
Temu, known for its cheap Chinese imports, is shifting to a "local fulfillment" model, focusing on US-based merchants to avoid tariffs and maintain prices. This move comes as retailers like Shein and Alibaba face rising import taxes and the end of tariff exemptions. Temu aims to help local businesses and improve service levels amidst these challenges.
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